Black Friday is the biggest event of the year for advertising, and competition is fierce. CPMs are going to skyrocket as demand increases—so how do you stand out?
Data is your key to success!
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Using purchase data and blending it with historic behaviors gives you the edge. Target consumers who have spent BIG on items like jewelry, electronics, toys, and more in previous years. This is how you stay efficient and make every impression count.
Get ready to crush Black Friday and Cyber Monday with a smart data strategy that hits the right audience at the right time.
