The New Paradigm in digital marketing and intelligence
Testimonials
Trusted by Amazing Brands & Partners
Our PRECISION TARGETING combines offline data with online execution driving measurable ROI with unmatched scale and unprecedented accuracy.
PRECISION TARGETING
that drives results
Target the top spenders and frequent buyers
To focus on high-value customers. Those who spends the most, who buy most often, who spends the most per transaction.
Reach consumers who actually live and work nearby
reducing wasted impressions focusing on consumers with higher likelihood to be repeat customers.
Drive long-term growth
by connecting with loyal, high-lifetime-value customers.
Pre-identify ‘High-Lifetime Value’
customers based on spend and frequency.
COMPLETE CONSUMER PROFILES
not just clicks
1 Connected Interactive architects hyper-customized audience profiles to generate granular audience blueprints by combining:
- Transactional behaviour
- Consumer affinities
- Household demographics like income and family
- Consumer demographics
- Online and offline behaviours
2 This enables precision, custom targeting with unrivalled granularity, with the combination of both online and offline real-world behaviour
Omnichannel activation,
everywhere that matters…
Audiences can be reached across:
Social Media
Connected TV
Podcast & Audio
Mobile Gaming
Influencer Marketing
Desktop & Web
Out of home platforms
Mobile Apps & Web
Marketers can meet consumers at every stage of the funnel – to drive engagement from consumers that drive value and ROI
4B
Unique IDs in North America
Connected has over 42 Million Mobile IDs linked to Canadian Households and 850 Million in the US with a total count of 4 Billion online IDs across North America
25B
Unique Device IDs Globally
Major Global markets with over 50,000 pre-determined audience segments
Smarter more Efficient, longer GROWTH
Connected Interactive helps marketers:
- Spend smarter
- Eliminate waste
- Optimize ROI
All this is delivered with data transparency into what it actually drives.
Audience measurement capabilities that combine online and offline touchpoints
All this is delivered with data transparency into what it actually drives.
Cross-Shopping Patterns
73% of costumers visit 2+ locations after primary store visit
Journey Duration
Average 3.2 hours between store visit and return home
Partnership Opportunities
Identify complementary brands for cross-promotions
Omni-Channel Targeting
Reach customers at optimal moments during their journey
Revenue Optimization
Average 40% increase in cross-category spending
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2024 Media Innovation Awards Winner!
Leading with Privacy-Compliant Audience Solutions
For over 12 years, we have been at the forefront of developing privacy-compliant audience solutions, anticipating and adapting to the evolving landscape of data privacy. Our approach is built on utilizing identifiers with a clear chain of consent, ensuring our methods are not reliant on third-party cookies. Instead, we leverage mobile device IDs, emails, and home addresses, all within the framework of stringent privacy standards. This foresight in our development strategy positions us ideally in the current climate of new data privacy laws.
Trust in our experience and forward-thinking approach to ensure your data strategies are not only compliant but also future-proof.
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