Mastercard Advertising Insights – Consumer Profiles

Target precise consumer audiences with location and aggregate purchase behaviour

 

Are you looking to reach a specific audience? Connected Interactive has leveraged Mastercard Advertising Insights DataTM  to create core consumer profiles that will fit your targeting needs.
Connected Interactive’s Consumer Profiles are based off of billions of Mastercard transactions that aggregate consumer purchasing behaviour into specific merchant segments.
Our Mastercard Consumer Profiles are rooted in spending data from:

 

Top Tier Spenders:

Individuals that are likely to spend two or more times the average person within a specific retail segment.

Frequent Transactors:

Individuals that are likely to transact two or more times the average person within a specific retail segment.

 

sp

chief_household_officer

sp

travelintender

sp

fashion

sp

sports_enthusiast

sp

entertainment

sp

sports2

sp

online_shopper

sp

gadgeteer